Check the Sale Period and Side Dishes of GS25's 13-Dish Kim Hye-ja Lunch Box First
Key Takeaway
GS25's "Hyejaroun Jipbap: Brighter When Shared" lunch box, announced on October 7, holds 13 side dishes and is sold for a limited time until the end of October.

It is said to have the most side dishes of any lunch box in the Kim Hye-ja series.
Until when and where is it sold?
SBS Biz reported that GS25 is selling this lunch box for a limited time until the end of this month. The report came out on October 7, so the sale period runs to the end of October. Exact store arrival and last sale dates are not in the report.
It was planned to mark the release of a film starring actress Kim Hye-ja. The film's title is not in the report. Use the stock search in the Woori Dongne GS app to find stores that carry it.
Which of the 13 side dishes are included?
The report names five side dishes. The other eight were not disclosed.
| Item | What the report confirms |
|---|---|
| Product name | Hyejaroun Jipbap: Brighter When Shared |
| Sold at | GS25 |
| Sale period | Limited, until the end of October |
| Number of side dishes | 13, the most in the series |
| Named side dishes | Ttukbaegi bulgogi, pork loin cutlet, rolled omelet, stir-fried sausage, tofu with kimchi |
| Size, ingredients, allergens, nutrition | Not in the report |
You can find the full list of side dishes on the front or back of the package.
Where does the sales revenue go?
GS25 said it plans to donate part of the revenue from this lunch box to World Vision, an international relief and development organization, to support children at risk of skipping meals. The donation amount and how it is calculated are not in the report.
According to GS25, the Hyejaroun Jipbap series has sold more than 100 million units since its 2023 relaunch. Adding sales from its first launch in 2010 through 2017 brings the total to over 540 million. These are figures for the whole series, not for this 13-dish lunch box alone.
Where do I check size and allergen labeling?

The report does not include net weight, ingredients, allergens, or nutrition facts. With 13 side dishes, there are a lot of ingredients to check, so read the label carefully before you buy.
- Read the ingredient list and allergen labeling on the package first.
- Check nutrition facts such as calories and sodium on the same label.
- If you plan to heat it, follow the microwave time and container instructions printed on the package.
It is a limited item sold only until the end of October. To avoid a wasted trip, check stock in the app before heading to the store.
Source: SBS Biz: report on GS25's 13-dish Kim Hye-ja lunch box launch. Checked 2026-10-17.
Frequently Asked Questions
Until when is it on sale?
SBS Biz reported it is a limited item sold until the end of this month. Whether sales continue after October is not in the report.
Have all 13 side dishes been disclosed?
The report names five: ttukbaegi bulgogi, pork loin cutlet, rolled omelet, stir-fried sausage, and tofu with kimchi. Check the package label or the store for the other eight.
Where can I find allergen information?
It is not in the report. With this many side dishes, check the ingredient list and allergen labeling on the package first.
Sources & Verification Date
All materials have been verified from official announcements and may have changed since verification.